Just imagine, you have that beautifully designed website, expertly crafted conversion copy and are working your socks off to attract and bring in your ideal clients that are both a dream to work with and that you KNOW you can provide epic value to. The dream yes? When you onboard a new client, you are inviting them behind the curtain into the heart of your business that the public doesn’t see and you bet it better match up (or even better, exceed) their expectations.
It is not just about what you do for your clients, it is how you do it and actually, I’d even go as far to say the “how” can be even more important in some aspects of your client relationship.
Creating a killer client onboarding experience is one of those aspects and is key in starting off your working relationship on the right foot, alleviating their nerves in what is possibly a scary investment for them and building that trust that you are going to be so worth it.